Saturday, February 24, 2007

Ryanair will be putting their money where their mouth was ... and giving away 1 million flights (excluding taxes and charges) on Monday

Earlier this week, Ryanair issued a press release:

1,000,000 FREE FLIGHTS WHEN ENGLAND CHOKE AT CROKE - FREE IRISH VICTORY FLIGHTS & ENGLISH ESCAPE ROUTES

Ryanair ... will give away 1,000,000 free* flights when Ireland beat England in the 6 Nations rugby clash in Croke Park this Saturday ...

“This is the first time that the English have been invited to Croke Park and we’ve no doubt that it will be an occasion to savour. To help the Irish team on to their 4th consecutive victory against England, we will give away 1,000,000 free* flights when they win. That way, the Irish fans can fly to England to boast about the win, while the English fans can avoid the television replays with free* escape flights!”

“The 1,000,000 victory seats will be made available from Monday morning, when we hope the whole of Ireland will have something to gloat about”.

*One way, excludes taxes and charges

So, the result ...

Ireland 43–15 England

No doubt it replaces an existing 1 million flights giveaway that was already planned into their promotional plan, but it’ll be good publicity. Oops. I’ve added to it!

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